Zalando Outlet: An Online Clothing Retailer Adopting Contemporary Loft-Like Environment

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 5

Zalando, an online clothing retailer, commissioned 1100 Architect to design its new flagship outlet store in Frankfurt Am Main, Germany.

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 6

The project was finished in 2014, strengthening Zalando’s brick-and-mortar presence in the country.

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 5

The firm designed Zalando on a former department store. The previous interior was stripped down to expose a concrete ceiling and industrial flooring. This concept allows the flagship outlet to have a contemporary loft-like environment.

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 4

By utilizing a linear light system, the firm managed to accentuate the building’s structure of Frankfurt’s Zalando.

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 3

The lighting system is combined with stained plywood shelving and suspended black-steel clothing rods, emphasizing the industrial aesthetic of the interior.

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 2

The firm still incorporated Zalando’s trademark orange into the design.

Zalando Outlet An Online Clothing Retailer Adopting Contemporary Loft Like Environment 1

They also used other complementary elements, such as felt curtains, accents, and wood furniture to lend a sense of vibrancy to the outlet.

Via 1100 Architect

How useful was this post?

Click on a star to rate it!

Average rating 0 / 5. Vote count: 0

No votes so far! Be the first to rate this post.


Discover more from Futurist Architecture

Subscribe to get the latest posts sent to your email.

Alana Groom

Alana Groom

Total posts created: 367
“An idea is salvation by imagination.” – Frank Lloyd Wright

Leave a reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.